General Motors wants to start selling EVs in Europe this fall. This is written by Automotive News Europe based on an interview with Jaclyn McQuaid, president of GM Europe. The Scandinavian countries are expected to open first.
GM’s European lineup will include an “all-electric portfolio” and consist of multiple brands, McQuaid said.
It had been known for some time that GM is preparing a European return, but a timeline was not known so far.
The mid-size crossover Lyriq from GM’s luxury Cadillac brand will be on the launch list, according to another source familiar with the plans. The compact crossover Chevrolet Equinox would suit the European taste for smaller vehicles.
GM currently sells a limited number of high-end models in Europe, including the Chevrolet Corvette sports car. The automaker exited the European volume market in 2017 when it sold Opel/Vauxhall to PSA Group, which later merged with Fiat Chrysler to form Stellantis.
GM CEO Mary Barra said last year that she was “looking forward” to re-entering the European market as an electric vehicle-focused company.
The automaker has already set up an Advanced Design centre for Europe in the UK and expanded its IT hub in Ireland.