World, As Seen from the most beautiful islands: Ireland and Cyprus

Brewers of Europe in shock after Ireland declares a total war on alcohol


European brewers are shocked by Ireland’s plans to put extensive health warnings on alcohol products.

According to umbrella organisation Brewers of Europe, the World Health Organisation has not yet figured out the exact extent to which alcohol is harmful to health, so the Irish are talking out of turn. Several countries are calling for measures that are less disruptive to trade.

The Irish government announced that labels would include information not only on calorie counts and alcohol, but also on drinking during pregnancy and the risk of liver problems and cancer.

“Introducing this measure raises unjustified barriers to trade,” argues Brewers of Europe. As a result, the organisation says, brewers will have to decide whether to accept the extra cost of the labels specifically for Ireland, “or simply leave the Irish market altogether”.

Beer brewer Heineken says it fully agrees with Brewers of Europe’s statement.

Written by: Liam O'Reilly

Liam O'Reilly is the founder of the publication, a former analyst at a major reputation agency in the UK, who chose Cyprus as his home.

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World, As Seen from the most beautiful islands: Ireland and Cyprus

From Trinity st. to Limassol, Cyprus

Ireland and Cyprus have one thing in common. The most beautiful islands are divided. Even proportions are strikingly similar. Both nations strive for unity and a good glass of the news. More about us under the link.

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